Present
Senior Product Designer
Holoplot is a Berlin-based 3D audio company (wholly owned by Sphere Entertainment) that builds proprietary sound technology used in venues like Sphere Las Vegas, Beacon Theatre (NY), Illuminarium (US), and Tomorrowland (BE).
HOLOPLOT Plan is the professional planning software audio engineers use to design these installations — simulating and visualizing direct sound pressure levels to predict audio quality across a venue before a single speaker is installed.
I led design end-to-end on Plan from v1 through the 2.0 redesign, which shipped May 2024. The results below reflect the first seven months after the Plan 2.0 launch, focused on migration, adoption, and workflow completion.
My work on Plan continues — this case study captures one specific intervention.
+138%
Year-over-year seasonal growth in core workflow events (Oct–Dec 2023 vs 2024)
99%
Of active user workflow voluntarily migrated to Plan 2.0 within 7 months of launch
2–3×
Monthly growth in adoption of flagship 2.0 features
9pp
Lower drop-off through 99 workflow steps post-Array Creation (47.9% → 38.7%)
HOLOPLOT Plan is the professional planning software audio engineers use to design these installations — simulating and visualizing direct sound pressure levels to predict audio quality across a venue before a single speaker is installed.
I led design end-to-end on Plan from v1 through the 2.0 redesign, which shipped May 2024. The results below reflect the first seven months after the Plan 2.0 launch, focused on migration, adoption, and workflow completion.
My work on Plan continues — this case study captures one specific intervention.
+138%
Year-over-year seasonal growth in core workflow events (Oct–Dec 2023 vs 2024)
99%
Of active user workflow voluntarily migrated to Plan 2.0 within 7 months of launch
2–3×
Monthly growth in adoption of flagship 2.0 features
9pp
Lower drop-off through 99 workflow steps post-Array Creation (47.9% → 38.7%)